YouTube offers a free tool to create videos to Promote your Company

All businesses needs to keeps cost down, but still promote your business. With a move to a more digital centric model a video ad should be part of the mix for your company. You probably have posted video on YouTube already or maybe not, cause you could not make a video with your current resources.

“With this free to use tool, any business who needs a video can create one that helps connect with their customers and keep them informed – whether through an advertising campaign, website or email,” said Ali Miller, director of Product Management at YouTube Ads, in a blog post.

The videos produced by its tool are optimized for YouTube viewers and integrated with the Google Ads program if you decided to advertise. It is at the free beta tool stage (so expects some bugs) that animates static assets – images, text and logos – with music from our library. You can choose from a variety of layouts based on your message and goals, customize colours and font and quickly generate a short YouTube video (six seconds or 15 seconds).”

To access the tool and save the videos they produce, businesses need a Google account (e.g. Gmail account or other) and their own YouTube channel