Life Beyond Covid-19 – What to expect next from Nielson Research

Looking at the occurrence of infections worldwide and the measures taken by governments in different countries to prevent and protect the population, Nielsen identified three distinct timelines for global market regeneration. This framework describes what lifestyle and consumer behaviors will look like in each of the three scenarios. It is obvious that the length of the lockdown has an influence

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VIViDATA – Consumer Trends Research

Vividata Canada is a media and consumer research firm and we have profiled their last two reports to see if any trends are emerging they may impact your business. Vividata’s Survey of the Canadian Consumer (SCC) is a cross-media, product, attitudinal and brand research study in Canada. Vividata is the leading provider of cross platform audience measurement for publishers. A tripartite,

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