Helping business succeed in the digital age
Helping business succeed in the digital age
This content channel contains educational stories for staff to become more digital literate and to keep pace with technology change. It will have stories for newbies to learn how to survive in the digital world will how to detect a phishing attack via email and website design basics from industry experts.
The term marketing automation has been hyped as a solution to increase the sales output of your marketing activities. This suggests you can get a factory like output to sales if using marketing automation techniques in your marketing processes. After checking out a few white papers out there on the topic, I have come to the conclusion that automation is
Read more
The Internet is now entering its third decade and the new industries that piggybacked on this development included sin industries like porn and gambling that are multi-billion dollar segments of the digital ecosystems. The Porn industry is estimated at $5 Billion in the USA. Ad Fraud in ad networks became a major concern in this decade and it is also
Read more
While we all grapple with new ways we do business, here is an article to help explain the capabilities of online meeting apps and on how to deploy them for your organization. Going foward you will need them to collaborate remotely with your staff and customers. The history of the virtual meetings started out as a conference call from a
Read more
The Feds launched a Covid 19-app to help contain the pandemic in record time (less than 3 months). This app was inevitable as it will help create a database of the Canadian population to contain the second coming of the Covid-19 virus. Current research suggests that the virus acts like a seasonal flu and eventually everybody will have to be
Read more
New York, NY, June 17, 2020 … In response to Facebook’s repeated failure to meaningfully address the vast proliferation of hate on its platforms, six organizations today announced a new campaign, #StopHateforProfit, that asks large Facebook advertisers to show they will not support a company that puts profit over safety. ADL (the Anti-Defamation League), the NAACP, Sleeping Giants, Color Of
Read more